Our Firm
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Founded in 1989 and headquartered in Geneva, The Barros Group has achieved through the years to reach a leading, yet discreet, position in its field.
Organised around a number of key partners with expert knowledge in their areas of responsibility, the firm has a global footprint supported by small and reactive teams located in Tokyo, Hong Kong, Zurich, Geneva, London, New York and other major financial centers around the world.
Business philosophy
We carefully take the time to understand our clients’ needs and analyse the challenges and opportunities thoroughly before moving swiftly and decisively when needed. Everything The Barros Group does is always in the best interests of its clients. The firm main focus is on building long-term successful partnerships and delivering outstanding services together with lasting financial performance for our clients and shareholders.
Core strengths
Our understanding of local economies, industries and cultures allowed us to develop global relationships over time, helping us in our objective of delivering what our clients want most: world class leading strategic advice and access to a wide range of investment opportunities offering consistent, risk-adjusted performance together with solid, consistent returns over time.
People
Integrity, discretion, teamwork, innovation and a commitment to excellence are at the core of the values embodied by the employees of The Barros Group. Handpicked and vetted by all partners before joining the firm, the employees of The Barros Group exhibit a blend of sorts between the ways of the old-fashioned gentleman and those of the modern businessman. This very unique mindset is key when it comes to successfully executing our winning business strategy.
Culture
The Barros Group offers a unique work environment where diversity and inclusion are respected, where entrepreneurship is encouraged and where learning and development are fully supported by senior management. We genuinely believe that our employees are our most precious asset. By providing them with the right level of support, training and freedom we are able to keep an edge over our competition while continuing to support the ever increasing needs of our clients.